BDH designed the titles and brand work for this TV event that took everyone by surprise.
As the top 100 Greatest Britons were announced, questions were even raised in the House of Commons.
The final programme of a series of one hour films, each fronted by a high profile presenter, argued passionately as to why their chosen Great Briton was not only great, but the greatest ever in order to win as many votes as possible and secure the title.