Rankin's 2020
Rankin's 2020
Client: Sky Arts
In a brand new Sky Original series to mark the launch of Sky Arts as a free-to-air channel, acclaimed photographer Rankin invited everyone with a smartphone or camera to join him in a mass-participation photography project to document 2020 – a year like no other.
Rankin’s 2020 launched with a search to find the best amateur and professional photographers.
BDH Creative designed the call to action films on Instagram and Facebook, series titles and packaging as well as 6 x 1 minute photo collections on the subjects of Self, Empathy, Family, Beauty, Natural & Fun.